Strategic advisory for technology businesses ready to scale revenue, optimise operations, and prepare for successful exits.
Accelerating Revenue Growth and Maximum Exit Value for Technology Companies
Accelerating Revenue Growth and Maximum Exit Value for Technology CompaniesAccelerating Revenue Growth and Maximum Exit Value for Technology CompaniesAccelerating Revenue Growth and Maximum Exit Value for Technology Companies
Strategic advisory for technology businesses ready to scale revenue, optimise operations, and prepare for successful exits.
Accelerating Revenue Growth and Maximum Exit Value for Technology Companies
Accelerating Revenue Growth and Maximum Exit Value for Technology CompaniesAccelerating Revenue Growth and Maximum Exit Value for Technology CompaniesAccelerating Revenue Growth and Maximum Exit Value for Technology Companies
Successfully scaling businesses across UK, Europe, APAC and global markets
Operational Optimisation
Enhancing commercial efficiency while maintaining growth
Call to Action
Call to Action
Call to Action
Ready to accelerate your growth journey? Contact us today to discuss how Revenue Catalyst Advisors can help your company achieve exceptional revenue growth and maximize strategic value.
About Us
Our Story
Our Mission
Our Mission
Revenue Catalyst Advisors was founded by Liam McNeill to address a critical gap in the advisory landscape for technology companies: access to advisors with hands-on experience in scaling revenue, optimising operations, and preparing for successful exits.
After more than 20 years of leadership experience in the technology sector, Liam esta
Revenue Catalyst Advisors was founded by Liam McNeill to address a critical gap in the advisory landscape for technology companies: access to advisors with hands-on experience in scaling revenue, optimising operations, and preparing for successful exits.
After more than 20 years of leadership experience in the technology sector, Liam established Revenue Catalyst Advisors to share proven frameworks and strategies with ambitious technology leaders.
Our approach is fundamentally different from traditional consulting firms. We don't just deliver strategic recommendations—we provide practical, executable frameworks based on methodologies that have consistently delivered above-target results in competitive markets.
Our Mission
Our Mission
Our Mission
To empower technology companies to achieve exceptional revenue growth and operational excellence that maximises their strategic value. We partner with ambitious leaders to transform go-to-market strategies, optimise commercial operations, and build sustainable foundations for successful funding rounds and exits. By combining deep industr
To empower technology companies to achieve exceptional revenue growth and operational excellence that maximises their strategic value. We partner with ambitious leaders to transform go-to-market strategies, optimise commercial operations, and build sustainable foundations for successful funding rounds and exits. By combining deep industry expertise with proven frameworks, we help our clients navigate crucial growth stages and realize their full market potential.
Our Values
Our Mission
Our Results
Results-Driven Partnership
We measure our success by your outcomes. Our advisory relationships are built on delivering measurable impact that exceeds expectations.
Practical Excellence
We balance strategic insight with executable tactics. Our recommendations are informed by decades of hands-on leadership experience, not theoretical models.
Gr
Results-Driven Partnership
We measure our success by your outcomes. Our advisory relationships are built on delivering measurable impact that exceeds expectations.
Practical Excellence
We balance strategic insight with executable tactics. Our recommendations are informed by decades of hands-on leadership experience, not theoretical models.
Growth Mindset
We believe in continuous improvement and adaptation. Technology markets evolve rapidly, and our approaches evolve with them.
Our Results
Our Mission
Our Results
Transformational Impact
We focus on catalysing sustainable transformation, not incremental change. Our engagements are designed to create lasting competitive advantage.
Our Services - Revenue Growth
Our Advisory Services
Revenue Catalyst Advisors offers strategic advisory services across three complementary areas, designed to support technology companies at different stages of their growth journey. Our engagements are tailored to your specific business context, market dynamics, and strategic objectives.
Go-to-Market Strategy Optimisation
Transform your go-to-market approach based on proven methodologies that have delivered consistent above-target results. We evaluate and enhance your current strategy across market segmentation, positioning, channel strategy, and customer acquisition to accelerate sustainable revenue growth.
International Market Expansion
Leverage our experience in successfully expanding technology businesses across the UK, Europe, APAC and global markets. From market entry strategy to operational execution, we provide frameworks for efficient, effective expansion that drives new revenue streams.
Sales Organisation Design & Scaling
Build and develop high-performing sales teams structured for your growth stage and market opportunity. We help optimize sales roles, compensation models, territory design, and performance management systems that drive consistent revenue achievement.
Strategic Partnership Development
Identify, secure, and optimize strategic partnerships that accelerate your market reach. We bring experience in developing successful collaborations with global consultancies, technology providers, and channel partners that drive significant revenue contribution.
Pricing Strategy & Optimisation
Enhance your pricing approach to maximize both revenue growth and customer value. We evaluate your current pricing models, competitive positioning, and value perception to develop strategies that improve average deal size and lifetime customer value.
Customer Success Program Enhancement
Develop customer success frameworks that improve retention, expansion, and advocacy. We help optimize onboarding, adoption, and customer growth programs that maximize recurring revenue and reduce churn.
Our Services - Operational Excellence
Commercial Operations Assessment
Evaluate the effectiveness and scalability of your current commercial operations. We provide a comprehensive assessment of your revenue operations, identifying opportunities for improvement and enhanced performance.
Revenue Operations Improvement
Optimise the alignment between your sales, marketing, and customer success functions to create a seamless revenue engine. We help implement systems, processes, and metrics that drive efficiency and consistent performance.
Performance Metrics & KPI Framework Development
Establish clear, actionable performance metrics aligned with your strategic objectives. We help develop comprehensive KPI frameworks that provide visibility, accountability, and actionable insights across your commercial operations.
Process Optimisation & Scaling
Identify and eliminate operational bottlenecks while building scalable processes for growth. We help streamline workflows, enhance cross-functional collaboration, and implement systems that support efficient scaling.
Team Structure & Capability Assessment
Evaluate your organisational structure and team capabilities against your growth objectives. We provide recommendations for team design, skills development, and talent acquisition strategies that build organizational capacity for sustained growth.
Product-Market Fit Validation
Assess and enhance the alignment between your product offerings and target market needs. We help validate market fit, identify optimization opportunities, and develop strategies to strengthen your competitive position.
Our Services - Exit Preparation
Commercial Due Diligence Preparation
Proactively prepare your business for the rigorous scrutiny of potential investors or acquirers. We help identify and address commercial factors that impact valuation and deal certainty well before you enter formal due diligence processes.
Growth Narrative Development
Craft a compelling, evidence-based growth story that resonates with investors and strategic acquirers. We help articulate your market opportunity, competitive advantages, and future growth potential in ways that enhance perceived value.
Revenue Quality Analysis
Evaluate and improve the quality and sustainability of your revenue streams. We assess factors like customer concentration, churn risk, expansion potential, and revenue predictability, then develop strategies to enhance revenue quality ahead of funding rounds or exit discussions.
Value Enhancement Strategies
Identify and implement specific initiatives that increase your company's strategic value. We develop practical approaches to address value drivers like customer acquisition efficiency, retention metrics, or international expansion that directly impact valuation multiples.
Strategic Acquirer Positioning
Position your company optimally for specific types of acquirers or investors. We help identify potential strategic partners, understand their acquisition criteria, and position your business to align with their strategic priorities.
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